Rock Ferry Launches New Labels and Website


Drum Roll….Here Are Our New Labels

Rock Ferry Launches New Labels and Website – (We say with big smiles) Finally, we are able to share these with you, its been a long process, and to say we are very happy is a modest description, we are toe tingling excited – actually.    The work we have done with Jo Bradshaw of Minestrone Soul has been fantastic, she is one clever gal!
Read on to get the background…..

The story

All labels feature the Fibonacci sequence as the base of creating the labels.  The sequence was discovered in the 15 Century by Leonardi of Pisa (aka Fibonacci) and is a mathematical equation reflecting nature’s growth patterns in plants and animals.  It shows itself as a spiral.  We liked this because it reflected our philosophies in growing and making wine and in the food we like to serve at our café. (organic, in rhythm with nature, and working with reflecting nature)

so…what does it mean?

Wikipedia has this to say about Fibonacci

In mathematics, the Fibonacci numbers or Fibonacci series or Fibonacci sequence are the numbers in the following integer sequence 0, 1, 1, 2, 3, 5, 8, 13, 21,

By definition, the first two numbers in the Fibonacci sequence are 0 and 1, and each subsequent number is the sum of the previous two.

The Fibonacci sequence is named after Leonardo of Pisa, who was known as Fibonacci. Fibonacci’s 1202 book Liber Abaci introduced the sequence to Western European mathematics, although the sequence had been described earlier in Indian mathematics.

They also appear in biological settings, such as branching in trees, phyllotaxis (the arrangement of leaves on a stem), the fruit sprouts of a pineapple, the flowering of artichoke, an uncurling fern and the arrangement of a pine cone.’All of Our Labels – Up Close

 

Rock Ferry

The Rock Ferry label has a blind emboss of the Fibonacci sequence, while the RF logo is represented by a handmade woodcut.  The ‘C’ in Rock Ferry joining the ‘O’ in ‘OF’ is also the symbol for Earth in bio dynamics.

Trig Hill

The Fibonacci sequence is represented by the arc of ‘moons’ which are a mixture of colour and pictures of the vineyard. The gold foil trigonometric image is a nod towards the vineyard name.

Blanc de Blancs and Rose

The dots are an enlarged representation of the Marlborough Daisy seed head which is an example of the Fibonacci sequence in nature.  If you look at the top photo on this newsletter, this is the Marlborough Daisy seed head,which we have extrapolated onto our sparkling wine labels.  We also think it looks a bit like the bubbles in your glass.

Our new website has also gone live, you can check it out here www.rockferry.co.nz

Drop us a line, we would love to know what you think.

Bye for now

The (very happy) Team at Rock Ferry